This course provides participants with a body of knowledge that enables them to:
- Understand and apply communications theory in the working environment.
- Understand the importance of marketing communications to the development of a business.
- To make a positive contribution to the work of a marketing, advertising or public relations department.
- To increase and enhance employment opportunities within the communications industry.
Campaign planning and control
Management theory and practice
Strategic marketing management
- Lectures 0
- Quizzes 0
- Duration 36 week
- Language English
- Students 0
- Assessments Yes
Curriculum is empty